The Baguio Correspondents and Broadcasters Club (BCBC) is set to select the yearly “Baguio Lucky Summer Visitors” next week in time for the expected exodus of hundreds of tourists to this mountain resort 250 kilometers north of Manila.
Tamawan Village Baguio City
BCBC president “Bombo” Jun Villanueva said the selection committee will be at the major thoroughfares leading to this city during the Holy Week to determine who shall again be entitled for the traditional hospitality and red carpet welcome by the city.
Since the early 1970’s, the program which gives free lodging and other special amenities to the selected visitors greatly improved the tourism industry here.
The few hundred of former “Lucky Summer Visitors” who came from other countries and other parts of the Philippine archipelago became the ambassadors of goodwill of this city to their respective places of residence.
Part of the awards of the selected visitors are grand motorcade around the central business district, presentation of the symbolic key of Baguio and guided tours to various spots in the city and sometimes a time to pick fresh strawberries from the valley of La Trinidad, Benguet.
Villanueva said the BCBC media camp is now the coordinating center for the program. It will also assist the other government and non-government agencies which implement the yearly tourism umbrella program known as Summer Vacation (SUMVAC).
For years, the cool average temperature of the city which range from 15 to 24 degrees celsius continue to lure visitors here when most lowland areas in the country have an average of 22 to 32 degrees celsius.