The Cebu Chamber of Commerce and Industry (CCCI) launched its first tourism brochure Thursday to help show other attractions in Cebu aside from its beaches.
Old Church in Southern Cebu
The first of CCCI’s tourism brochure showed eco-tourism trails that tour operators and other tourism stakeholders can introduce to local and foreign tourists.
CCCI president Samuel Chioson said helping out to promote tourism was one way they could help enhance the economy of Cebu.
The brochure, which is the first of a series, introduced four eco-tours to choose from.
The first involves a half-day tour to two destinations: the House Close to Nature and Highland Farm Hideaway.
The House Close to Nature, owned by former Cebu City councilor Nestor Archival, showcases an eco-house that introduces green initiatives.
The house is made of recycled and indigenous materials. Archival said that he wanted to show that waste can be a resource and that the house demonstrates how waste can be reused for something.
The Highland Farm Hideaway is a 40-minute drive away from the House Close to Nature that offers a hilltop view of the city and an organic farm.
The second option is a trip to the mountains of Barangay Taptap, Cebu City and Barangay Gaas, Balamban.
The Adventure Café in Balamban is for adventure enthusiasts who enjoy ziplining, wall climbing, cave exploration and rappelling.
By February next year, they plan to introduce bike and horse trails and rent out camping tents for those who want to go camping.
In Barangay Taptap, visitors are treated to Governor Joe Leyson’s Peak, a picnic spot which offers horseback riding, trekking, mini-golf, games and interaction with farm animals.
The third tour is towards the southern part of the metropolis, which features the Cebu Wetland Resort, Crocolandia, Cebu Zoo and Talisay lechon.
The last tour features a long road trip to the southwestern town of Aloguinsan, which highlights the Bojo River.
Dr. Mila Espina, who chairs the CCCI tourism committee, said the new tours are aimed at letting local and foreign tourists explore places that have not been fully explored.
Tour operators, she said, will be given the chance to set the rates themselves so they can add whatever changes they want for each tour package.
Jenny Franco, who heads the National Association of Independent Travel Agencies (Naitas) in Cebu, said the Aloguinsan tour is a “must-see” even for Cebuanos, saying it can be very educational.
She said the Bojo River cruise is different from the Loboc river cruise in Bohol, which is what most of the Cebuanos have become used to.
Hotel Resort and Restaurant Association of Cebu (HRRAC) President Marco Protacio also assured that his group, which is composed of 83 establishments, will promote these tour packages.
Protacio said it was their association that had the clients who would be interested in these tours. He also volunteered to print additional brochures that the CCCI was distributing.